I am a creative, passionate, and highly motivated graphic designer and marketer with over 13 years experience working with the Adobe Suite of products, and over 9 years of industry experience. I have a wide palette of eclectic and highly valuable skillset curated through multiple industries, degrees, and capacities. I am looking to stretch my design-wings and create meaningful and visually unique designs that help propel change and drive results. .


software
Photoshop | InDesign | Illustrator Dreamweaver | Cubase | Premiere Pro

programming
HTML / CSS | LaTex

content management systems
Wordpress | Drupal
Hootsuite | Marketo

soft skills
Project Management | Problem Solving
Technical and Copywriting | Leadership
Creative Solutions | Strategic Thinking
Campus Knowledge | Innovation
Organization | Attention to Detail Effective Communication

graphic design certificate
University of Calgary | 2017

masters of arts, philosophy 4.0 gpa
University of Calgary | 2015
My philosophical field is epistemology, the student of knowledge. My thesis research focused primarily on rational action and decision making procedures.

bachelor of arts with highest
honours, philosophyhonours 3.8 gpa
University of Calgary | 2006-2012

sustainability coordinator,
University of Calgary. 2016 – present;

vice president,
Philosophy Graduates Students Association, University of Calgary. 2014-15;

conference director,
University of Calgary. 2014-15;

committee chair,
Design and Communication Committee, University of Calgary. 2014-15;

session chair,
Graduate Student Conference, University of Calgary. 2014;

committee chair,
Design and Communication Committee, University of Calgary. 2014-15;

representative to the graduate student’s association,
University of Calgary. 2013-14

music
jazz trumpet, piano, guitar

art
digital matte paintings, watercolour

recreational activities
equestrian sports, camping, creative writing

Marketing and communications manager
TimberTown Building Centre Ltd.
July 2018 – present

Responsible for overseeing entire brand strategy and maintenance, acting as the lead graphic designer for all 5 provincial locations, developing new brand assets, providing marketing guidance and graphic design for trade shows, creating interior/external way-finding and signage, developing new strategies to increase sales, and routinely meeting with various store managers to ensure their store and region-specific goals and needs were being met.

Key duties include:

  • Acting as a one-woman mar/comm team
  • Building campaigns based on analytics to deliver against marketing and fiscal strategies and goals
  • Providing monthly updates to senior management regarding new strategies, wins, policy changes
  • Coordinating and managing corporate partnerships and relationships
  • Complete brand and asset maintenance and creation
  • Creating a marketing and communication strategy and implementing it province-wide
  • Asset management, creation, and organization (including the production of a quarterly flyer, as well as internal and external signage)
  • Providing daily updates and analytics to President/CEO/Controller
  • Website management, updates, security, and copy-writing
  • Fostering a positive work environment, encouraging best practices, continued learning, and support
  • Implementing and maintaining proper documentation, nomenclature, and archiving processes for files
  • Complete photography oversight for new productions, including image editing and compositing

graphic designer & WEB DEVELOPER
Student and Enrolment Services, University of Calgary
March 2017 – July 2018

  • Responsible for conceiving, developing, publishing/printing and maintaining the design of both print and web projects that comply with the overall university brand. Key projects include the Viewbook and associated materials, the undergraduate Admission Package, and all Open House collateral.
  • Creative ideation, conceptualizing and execution in print and digital media, while adhering to university brand standards
  • Provide accurate version control as the design develops, as well as logical archiving practices for both print, digital, and web projects
  • All aspects of digital and pre-press print-production
  • Development of web solutions to enhance the web experience that are cost-effective and transferable to other areas or projects

MARKETING & COMMUNICATIONS COORDINATOR
Student and Enrolment Services, University of Calgary
July 2016 – March 2017

  • Provided marketing and communications advice, strategy, and implementation for the Student Wellness, Access, and Support portfolio of university clients, and full graphic design support.
  • Collaborating with internal stakeholders to create and complete creative briefs, design and distribute project assets, and meet project deadlines
  • Managing entire project life-cycles, from writing and researching a creative brief, meeting with clients, creating assets, copywriting, web design and updates, and managing printing
  • Creation of a variety of digital and print materials while ensuring consistent application of brand guidelines yet keeping the creative fresh and visually appealing
  • Copy-writing, proofreading, and editing, with a strong attention to detail
  • Production, image-editing, and pre-press and digital asset optimization
  • Web content management, oversight of analytics, updates and maintenance

MARKETIENG & COMMUNICATIONS ASSISTANT
Student and Enrolment Services, University of Calgary
August 2015 – July 2016

  • Provided support to clients in the Student Wellness, Access and Support portfolio by promoting and communicating existing and new programming. Duties included developing and documenting marketing and communications strategies to support programs, with an emphasis on web development, social media support, and creation of digital and print materials. Design responsibilities included:
  • Creation of marketing and communications strategies and materials, including posters, newsletters, web banners, infographics, postcards, and digital signage
  • Creation of templates for InDesign and Microsoft Word to ensure a consistent visual image for program promotions, in line with brand guidelines

BRAND CONSULTANT
Manpower Services Alberta Ltd.
April 2015 (contract)

  • Created, designed, and managed printing of new provincial marketing collateral. Key performance measures included: creative consistency and adherence to brand standards, strict adherence to timelines and on-time delivery of proofing and project assets, and alignment of design work with campaign and business objectives.
  • Responsible for establishing two unique but harmonious marketing campaigns for Manpower Traditional and Manpower Professional
  • Served as a liaison between the client and their printer, and ensured that all requirements were met on both sides to achieve a cost-effective and streamlined experience
  • Analyzed client needs and developed multiple templates and visual assets under a very tight timeline.

MARKETING & BRAND SPECIALIST
Contract
October 2014 – April 2015

  • Executed and managed the creation of a brand profile for a member of the Canadian Research Council.
  • Developed marketing plans in collaboration with external designers and executed marketing projects on their behalf
  • Created a suite of marketing materials, including InDesign templates for print and digital distribution, and PowerPoint slides for conferences and presentations
  • Developed and designed a personal and professional website
  • Created an updated various Wikipedia entries

TEACHING ASSISTANT
Department of Philosophy, University of Calgary
January 2014 – April 2014

  • Teaching Assistant for Philosophy 259—Sex, Love, and Death. Responsibilities included:
  • Course preparation for four tutorials and two lectures per week, for a roster of 100 students as well as holding weekly office hours
  • Grading student essays and midterms, including leaving detailed feedback and holding one-on-one meetings regarding student evaluations

EVENT COORDINATOR & MARKETING STRATEGIST
Department of Philosophy , University of Calgary
December 2013 – October 2014

  • Hired to manage all administrative and creative aspects for a conference held by the University of Calgary (‘2014 Calgary Summit of the Philosophers of Science’). Key responsibilities included:
  • Administrative management in planning and executing a conference attended by over 300 participants from all over the world
  • Coordinated local and international itineraries and travel information
  • Built and maintained relationships with external vendors and agencies
  • Managed calendars of all senior staff involved
  • Developed, designed, and implemented the summit’s website by working within established university brand guidelines
  • Created, designed, and distributed marketing collateral related to digital strategies and tactics
  • Managed production of creative products from concept to completion
  • Assisted with all social media aspects related to the summit

GRAPHIC DESIGNER & WEB DEVELOPER
Freelance

  • Graphic design services for both print and digital
  • Web development